A slightly cluttered home office in vintage comic art style. A frustrated author looks up from his typewriter, surrounded by discarded drafts

in media res

I looked up the title for this post on Saturday to make sure I was remembering the Latin correctly.

I always “restart” a blog after thinking about it and thinking about it for weeks. Even reviewing past attempts at this one have me scratching my head. Did I really register this domain in 2013?

The day gets away again. We’ll try and do better tomorrow.


Media Diet

The Athletic Football Show’s Football GM Podcast – Players turned coaches, Will Mays tribute and WR Brandon Aiyuk ()

  • Sando & Mueller go “off-topic” to discuss JJ Reddick as the new Lakers coach & the differences between taking over an NBA team vs an NFL team.
  • Mueller, who grew up a Giants fan, speaks fondly of Willie Mays and “grades his tape”, suggesting his athleticism could’ve easily translated to the gridiron.
  • Finally, they talked about contracts, particularly the lack of leverage held by Brandon Aiyuk, who’s been loudly disgruntled this offseason.

This Old Marketing (w/ Robert Rose & Joe Pulizzi) – Is the Smartphone Killing Us? ( / )

  • Pulizzi & Rose discuss the big headline of the week: U.S. Surgeon General Vivek Murthy’s plea to have a warning label added to social media apps, due to their negative effects on the mental health of young people. They address the challenges this creates for parents, citing examples of phone addiction across society.
  • They also covered Forbes suing Perplexity and how it reflects the breakneck pace of AI innovation.
  • Pulizzi waxed poetic about AMEX Platinum clubs and Rose gave a shout-out to some excellent examples of content marketing, notably Oscar Mayer’s latest ad for a smoked bacon product and Siemens Health’s “Magnetic Stories” campaign.

Hard Fork – A Surgeon General Warning, The Disinformation Battle and The Rise of CryptoPACs ()

TheAIGrid – How To Use New Claude 3.5 (Claude 3.5 Artifacts) Complete Guide With Tips and Tricks [YouTube] ()


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